IKEA unboxes first ever 3D billboard with Tito Ball

IKEA’s official mascot Tito Ball got entangled in a controversy concerning the disappearance of the Mall of Asia (MOA) Globe last November 2021. Many months after the incident, he finally found a home where he truly belongs.

The go-to-happy place for adults who are into home improvements just got even happier– last March 20, on World Happiness Day, IKEA launched its first-ever 3D Billboard in Pasay City.

Tito Ball was all smiles throughout the video, then again, who wouldn’t with a room full of affordable and high-quality Swedish furniture pieces? The ad is reminiscent of the happiness customers feel when shopping at IKEA.

The billboard sits on the facade of the IKEA Philippines store, welcoming customers and passersby with 30 seconds of irrevocable happiness. Then after that, you can find more happiness awaiting inside with affordable Swedish-designed furniture and home items perfect for every Filipino home.

The 3D LED Billboard is located at Marina Way, Mall of Asia Complex. Visit the IKEA Pasay store and see it for yourself.

You can also shop IKEA online at www.IKEA.ph .